Chema Diaz

Chema joined the programme in January looking for support and guidance with his fashion brand Chema Diaz and the J’Adore Hardcore range. His business goals included the need to improve his production, gain reliable suppliers, increase points of sale, strengthen brand recognition, hire employees and to find an investor.

Chema in one of his designs – image by Francesc Cardona

Following the first mentoring session with Fashion-Enter CEO Jenny Holloway business goals were defined and a plan of action put in place. Alongside regular one-to-one mentoring sessions Chema has also joined the Level 2 pattern cutting course to hone in on his understanding of the design and sampling process.

N17 Creative Callings recipient Chema ‘J’Adore Hardcore’

Chema commented: “Joining the N17 Creative Callings program has meant I have a mentor that understands and wants the very best for me. I have had so much help with legal matters, I am on a free course for pattern cutting and I have help whenever I need it to make sure my J’Adore Hardcore range is perfect in all respects. I did not expect this program to be this good – the people here are amazing. Every meeting we’ve had makes me feel very empowered and confident with my brand and work.”

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